20/20 Productions

Taking an integrated approach to raising brand awareness and generating leads

The Challenge

20/20 Productions operates in a competitive space and needed support raising awareness and driving enquiries for its video production and event services.

The Solution

We developed an integrated comms strategy comprising of:

  • Media relations to position 20/20 as experts in the fields of events, video production and digital
  • Content marketing to drive website traffic and capture lead details
  • Social media to drive awareness and support lead generation

The Impact

  • 44% in organic traffic
  • 136 tier one media hits
  • 140% increase in referral traffic

“Represent is an extension of the 20/20 team and I would not hesitate in recommending their services to other businesses in need of PR and marketing support.”

Alastair Scott, managing director, 20/20 Productions

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